A message from Opendorse Co-Founders Adi Kunalic and Blake Lawrence. We have Standup every Monday. This is a special time for Opendorse as the entire company comes together on Zoom to shout out team members, look ahead to upcoming projects, spotlight birthdays and...
On March 10, 2020, we announced our partnership with Nebraska Athletics, debuting the Opendorse Ready™ program to the college sports world. The goal — to help student-athletes, coaches, and administrators at all levels prepare for the coming changes to name, image and...
You may have heard the term “branding” or “brand statement” tossed around in business books or articles before. You may have glossed over it, because why would you as an employee of another company need one. Or, you might think that branding just means a logo and the...
Looking at endorsements from the right perspective can drastically change the way you recruit and market them. Understanding the differences between endorsements and advertisements will allow you to address each more effectively. Failing to understand the differences...
