The 2018 NFL Draft’s Top Athlete-Driven Sponsored Posts

2017 opendorse Awards: Our partners’ best work from the past year with opendorse.

The latest in athlete social media & opendorse news.

2015 NBA Social Media Playoffs: Conference Semi-Finals

Eight NBA teams are showing their true colors this week as we take on a new edition of "NBA Social Media Playoffs". Since we're big fans of social media, we're taking these matches to Twitter instead of the court to find out which team holds the most Twitter followers...

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How Social Media Effects NFL Draft Prospects

The 2015 NFL Draft has officially arrived and we’re taking a look at which prospects are at the top of their social media game.  Today’s athletes face a different challenge than the players who came before them. While on-field performance is still important, how they...

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2015 NBA Social Media Playoffs: Round One

The NBA Playoffs are well underway and so far the Golden State Warriors, Washington Wizards, and the Cleveland Cavaliers have advanced to the next round. We decided to check out the teams dominating off the court and on social media. Below, we'll analyze how many...

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Finding the Perfect Athlete in 3 Easy Steps

Finding the perfect athlete that aligns with your brand can be challenging. Let’s take a look at common struggles in finding the right athlete endorser: Going at it alone to answer these questions can be a very confusing and time consuming process. Through opendorse...

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Social Media March Madness: 2015 Edition

March Madness has come and gone another year. It was a year of upsets, Cinderella stories, and of course a new reigning champion, Duke. Duke wasn’t the only one celebrating in victory, though. Media also won big. In fact, the 2015 Men’s Division I Basketball...

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Millennial Social Media Usage

The world is quickly changing and embracing technology with millennials at the forefront of the action. How do marketers get their attention? The first step is to truly understand their social media habits and usage. There are 54.2 million social network users 0-24...

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SXSW 2015 Sports and Technology Recap

South by Southwest (SXSW) introduced SWSports, which provided an in-depth look at some of the hottest trends in the industry. By allowing experts to weigh in on multiple panels covering a wide range of topics, we got a snapshot into the future of the industry. The...

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The 10 Worst Social Media Tips

People give bad advice with good intentions daily. Bad social media advice is no acceptation with the vast amount of tips floating around the web. That’s why opendorse compiled a list of "The 10 Worst Social Media Tips” to save you from listening to well-intended...

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Top 5 Lessons Learned on #opendorski 2015

On February 19, 2015 the opendorse team set off to make history in South Dakota through #opendorski. The team shredded the fresh pow pow, commandeered the karaoke bars, and even had dinner in the presence of "Wild Bill" Hickok's spirit. Over the course of #opendorski,...

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Top 75 Highest-Paid Athlete Endorsers of 2014

In 2014, athletes brought in endorsement earnings like never before. Players moved up and down from our 2013 list, and some were able to crack the list for the first time. In this post and those that follow it, we will rank the top 100 highest-paid athlete endorsers, examine their deals, and display their opendorse value.

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Now Hiring: Integrations Lead

We’re looking for a passionate, high-energy individual that is looking to thrive in one of the region’s top startup opportunities. If “Integrations Lead” speaks to you, read on. We need someone to take the lead on: +Platform Activation Integration +Professional...

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Now Hiring: UI/UX Specialist

We’re looking for a passionate, high-energy individual that is looking to thrive in one of the region’s top startup opportunities. If you’re all about the (user) experience, read on. We need someone to take the lead on: +User Experience Research +Product Functionality...

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Big Results Produced From the Big Game

During the Super Bowl, brands and the competing athletes have the attention of over 100 million people who tune in. Let’s take a look at the brands and athletes who saw big results on Twitter through their exposure during the Super Bowl. Top Brands Budweiser Since the...

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opendorse Attends Sports Licensing and Tailgate Show

opendorse attended the 2015 Sports Licensing and Tailgate Show in Las Vegas. The show offered the perfect platform for interface with licensee decision makers as well as introductions to dozens of new products whose sales are easily marketable for professional athletes.

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