Women's Tennis Association Case Study | opendorse

WOMEN’S TENNIS ASSOCIATION

opendorse is the WTA’s partner in delivering high-quality social media content to their players.

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The Women’s Tennis Association (WTA) is utilizing the power and influence of their players on social media to reach and engage fans online. The WTA’s digital team has partnered with opendorse to deliver high-quality, engaging content to their players in order to amplify their message to the large, passionate fan-base of those athletes. In the past 8 months, players have shared 29 pieces of content on behalf of the WTA, promoting WTA events while also keeping players engaged and active on social media.

OVERVIEW

RESULTS

The WTA has shared 29 content suggestions, earning more than 8.1 million impressions.

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8.1M+

IMPRESSIONS

WTA’s content has reached more than 8.1 million engaged WTA fans.

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22K+

ENGAGEMENTS

More than 22 thousand passionate WTA fans have engaged with the player’s content.

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4K+

LINK CLICKS

More than 4 thousand fans have clicked links redirecting them to content on WTA.com

OUR PROVEN ATHLETE CAMPAIGN SOLUTION

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