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Champion of the Year

tina jain

When it comes to connecting opendorse to leaders in sports, Tina is truly the G.O.A.T.

We can’t thank her and the New Jersey Devils team enough for helping us build this athlete-driven community.

Champion of the Year

Tina Jain

When it comes to connecting opendorse to leaders in sports, Tina is truly the G.O.A.T.

We can’t thank her and the New Jersey Devils team enough for helping us build this athlete-driven community.

Partners of the Year

College

UCF Athletics

From start to finish, UCF’s #Content team crushed it. They helped student-athletes, key alumni, coaches, administrators, and the Mayor of Orlando(!) share content on social.

Pro

New Jersey Devils

Tina Jain and the Devils social team led the athlete-driven charge in professional team sports in 2018. From post-game highlights to ticketing promotions, Devils players published 300+ posts throughout the year.

league

PGA TOUR

The TOUR and players teamed up for another unstoppable year on social. This year, golf’s top players drove nearly 30 million impressions and over 5 million video views with help from the TOUR.

Partners of the Year

College

UCF Athletics

From start to finish, UCF’s #Content team crushed it. They helped student-athletes, key alumni, coaches, administrators, and the Mayor of Orlando(!) share content on social.

Pro

New Jersey Devils

Tina Jain and the Devils social team led the athlete-driven charge in professional team sports in 2018. From post-game highlights to ticketing promotions, Devils players published 300+ posts throughout the year.

league

PGA TOUR

The TOUR and players teamed up for another unstoppable year on social. This year, golf’s top players drove nearly 30 million impressions and over 5 million video views with help from the TOUR.

College

Largest campaign

North Carolina Football

UNC Football did it big in 2018. They produced the single largest athlete-driven campaign in college athletics, sharing unique content with 67 UNC athletes.

Trailblazer

Louisville Basketball

Louisville Basketball became the first hoops-specific college property to join the opendorse fam in 2018 — and they absolutely crushed it with an unmatched floor-to-the-feed athlete-driven strategy.

most active

TCU Athletics

TCU did it big in 2018. With hundreds of athlete-driven posts, no athletics department was more active in helping athletes reach fans and build their brands.

Highest Acceptance Rate

Auburn Athletics

If you send it, they will share. Auburn athletes, key alumni, and coaches accepted and published content at the highest rate of all college properties in 2018.

most engaged audience

Arkansas Athletics

Arkansas gave the fans what they were looking for in 2018. Razorback athletes earned a 15% engagement rate, leading all college properties.

most active coaching staff

Indiana Athletics

The Indiana social team killed it again, sharing more content with the Hoosiers coaching staff than any other property in college athletics.

most active alumni

Kentucky Athletics

Wildcat pride doesn’t end with eligibility. This year, Kentucky athlete alumni shared more program content than alums of any other college property.

Most Student Athletes Added

Flordia Atlantic Athletics

FAU went all in on helping its athletes in 2018. The Owls successfully onboarded more than 100 student-athletes, helping them access and share content on social.

Most active student athletes

Utah State

Utah State’s social team teamed up with student-athletes to drive big results in 2018, publishing more than 150 athlete-driven posts.

Power 5 – Rookie of the year

Oklahoma Athletics

The Sooners hit the ground running in 2018. From legendary alumni, to current athletes, OU published some of the most powerful content in college athletics.

Group of 5 – Rookie of the Year

Rice Athletics

The Rice social squad teamed up with the university’s athletes, coaches, and alumni to create an athlete-driven powerhouse in 2018.

College

Largest campaign

North Carolina Football

UNC Football did it big in 2018. They produced the single largest athlete-driven campaign in college athletics, sharing unique content with 67 UNC athletes.

Trailblazer

Louisville Basketball

Louisville Basketball became the first hoops-specific college property to join the opendorse fam in 2018 — and they absolutely crushed it with an unmatched floor-to-the-feed athlete-driven strategy.

most active

TCU Athletics

TCU did it big in 2018. With nearly 300 published posts, no school was more active in helping athletes reach fans and build their brands.

Highest Acceptance Rate

Auburn Athletics

If you send it, they will share. Auburn athletes, key alumni, and coaches accepted and published content at the highest rate of all college properties in 2018.

most engaged audience

Arkansas Athletics

Arkansas gave the fans what they were looking for in 2018. Razorback athletes earned a 15% engagement rate, leading all college properties.

most active coaching staff

Indiana Athletics

The Indiana social team killed it again, sharing more content with the Hoosiers coaching staff than any other property in college athletics.

most active alumni

Kentucky Athletics

Wildcat pride doesn’t end with eligibility. This year, Kentucky athlete alumni shared more program content than alums of any other college property.

Most Student Athletes Added

Flordia Atlantic Athletics

FAU went all in on helping its athletes in 2018. The Owls successfully onboarded more than 100 student-athletes, helping them access and share content on social.

Most active student athletes

Utah State

 

Utah State’s social team teamed up with student-athletes to drive big results in 2018, publishing more than 150 athlete-driven posts.

 

Power 5 – Rookie of the year

Oklahoma Athletics

The Sooners hit the ground running in 2018. From legendary alumni, to current athletes, OU published some of the most powerful content in college athletics.

Group of 5 – Rookie of the Year

Rice Athletics

The Rice social squad teamed up with the university’s athletes, coaches, and alumni to create an athlete-driven powerhouse in 2018.

Professional

Highest Acceptance Rate

LA Kings

Great content, great results. The Kings led the way for athlete acceptance rate among pro partners in 2018.

Largest Campaign

Memphis Express

The AAF’s Memphis Express announced their launch in a big way. #MEMExpress players published more than 50 posts sharing the arrival of the new team in town.

Rookie of the Year

Pittsburgh Penguins

The Penguins made a splash in their first year as an athlete-driven partner. Pittsburgh players racked up more social engagements than any rookie-year pro property in 2018.

Trailblazer

Tampa Bay Buccaneers

Fire the cannons. The Bucs blazed trails in 2018, becoming the first NFL team to join the athlete-driven squad.

Professional

Highest Acceptance Rate

LA Kings

Great content, great results. The Kings led the way for athlete acceptance rate among pro partners in 2018.

Largest Campaign

Memphis Express

The AAF’s Memphis Express announced their launch in a big way. #MEMExpress players published more than 50 posts sharing the arrival of the new team in town.

Rookie of the Year

Pittsburgh Penguins

The Penguins made a splash in their first year as an athlete-driven partner. Pittsburgh players racked up more social engagements than any rookie-year pro property in 2018.

Trailblazer

Tampa Bay Buccaneers

Fire the cannons. The Bucs blazed trails in 2018, becoming the first NFL team to join the athlete-driven squad.

League

Trailblazer

U.S. Figure Skating

U.S. Figure Skating changed the game in 2018, becoming the first National Governing Body to become an athlete-driven partner.

Trailblazer

LPGA

The LPGA became the first league in major women’s sports to help their athletes with opendorse in 2018.

League

Trailblazer

U.S. Figure Skating

U.S. Figure Skating changed the game in 2018, becoming the first National Governing Body to become an athlete-driven partner.

Trailblazer

LPGA

The LPGA became the first league in major women’s sports to help their athletes with opendorse in 2018.

Advertisers

most active

Pepsi

Pepsi, with help from their agency, Genesco, was 2018’s most active brand with nearly 200 posts published by some of the NFL’s top players.

most engaging

Panini

From Draft Day to the World Cup, no brand was better at helping athletes engage fans in 2018. Panini’s penchant for real-time moments helped them earn the most athlete-driven engagements on the year.

largest campaign

IMG College Licensing

Nobody does College Colors Day like IMG College Licensing. With help from 45 athletes, they engaged over 3 million fans for the annual celebration.

Advertisers

most active

Pepsi

Pepsi, with help from their agency, Genesco, was 2018’s most active brand with nearly 200 posts published by some of the NFL’s top players.

most engaging

Panini

From Draft Day to the World Cup, no brand was better at helping athletes engage fans in 2018. Panini’s penchant for real-time moments helped them earn the most athlete-driven engagements on the year.

largest campaign

IMG College Licensing

Nobody does College Colors Day like IMG College Licensing. With help from 45 athletes, they engaged over 3 million fans for the annual celebration.