Celebrating Three Years Of Opendorse

To build something great, you have to pursue your passion. As we kick off the third year of business at opendorse, it’s clear that our company has evolved from what we love and what we know: professional sports, social media, marketing, and big data. To celebrate our official three-year, we created a timeline of events

Matchup Monday | Bills vs. Patriots

Hello from our Matchup Monday lab. This week, the opendorse team analyzed the marketing production of this week’s Monday Night Football marketing stars – LeSean McCoy and Tom Brady. Will The Real Shady Please Stand Up LeSean “Shady” McCoy has struggled during his first season in Buffalo, but that hasn’t stopped his success off the field. With earnings of

Matchup Monday | Texans vs. Bengals

Our Matchup Monday is back. This week, the opendorse team analyzed the marketing production of this week’s Monday Night Football marketing stars – J.J. Watt and Andy Dalton. Started From The Bottom, Now He’s Here When you think of a 2-star athlete, according to Rivals.com, who went on to play tight-end at Central Michigan, the name J.J. Watt

Ronda Rousey Makes $100K per second in UFC fight
Zero to $100K, Real Quick: The Rise of Rousey

Ronda Rousey landed a punch square to Floyd Mayweather’s proverbial jaw. After famously trading barbs with the boxer, and taking a shot at his history of domestic violence, Rousey finally hit Money May where it hurts — she claimed to make more in-fight money per second: “I don’t know if you saw the Floyd thing; he said ‘You make

Lakers Knicks player endorsements
Sunday Showdown | Lakers vs. Knicks

Welcome to our first ever, Sunday Showdown. Today, opendorse analyzed the marketing production of this week’s star-studded matchup in the NBA – Kobe Bryant and Carmelo Anthony. The Breakdown Kobe Bryant At the age of three, Kobe and his family moved to Italy so that his father, Joe “Jelly Bean” Bryant could continue playing professionally after leaving the

Andrew Luck and Cam Newton Endorsement earnings
Monday Matchup | Colts vs. Panthers

For this week’s Monday Matchup, opendorse has analyzed the marketing production of this week’s Monday Night Football stars – Andrew Luck and Cam Newton. The Breakdown Andrew Luck Coming out of Stanford, Andrew Luck was one of the most hyped athletes in America. Turns out, the hype was well deserved. Luck emerged as the top NFL quarterback prospect following his