Today marks a new beginning for the opendorse family. The launch of an entirely new platform that enhances the power of athlete-driven sports marketing through social media. We sat down with our CEO, Blake Lawrence, and Head of Product, Abbie Giffin to hear directly from them what this next evolution means for the athlete-driven movement.
The 2019 NBA Draft takes place tonight, and fans are eagerly waiting to find out who the latest addition to their favorite team will be. In preparation for tonight’s event, we’re providing a pre-draft analysis of the strongest social brands in this year’s draft class. Projected top pick Zion Williamson leads all prospects in total
The FIFA Women’s World Cup is officially upon us, and the United States women’s national team is once again a front-runner to win the title. To prepare for the group stage, we’re taking a look at which members of the USWNT are driving the most impact on social media. Unsurprisingly, Alex Morgan leads the team
USC Athletics kicked off 2019 with a strategy to reach more fans and help athletes — current students and alumni — build their brands on social media. The Trojans social team committed to athlete-driven content, sending highlights, graphics, and high-quality images for athletes to publish to their personal social channels with the click of a