Athlete-Driven: Tavares lives his dream

john tavares athlete driven maple leafs social media

John Tavares is coming home.

Tavares, one of the NHL’s most coveted free agents, is fulfilling his childhood dream of playing for the Toronto Maple Leafs. After posting a letter thanking the New York Islanders’ faithful, Tavares shared another athlete driven image displaying the deep-rooted passion that drives sports.

+ 40X average post performance
+ 30K Retweets
+ 100K Likes

Millions of sports fans share similar connections with their favorite athletes and teams. There’s a certain piece of human nature that can only be captured in sports. We’re born with an allegiance to a team and territory.

Athletes are the protectors of allegiance and we grow up looking to them as our heroes. We dream of what it’s like to walk in their shoes.

Now, Tavares gets to live that dream.

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