Ready to see the Big Game’s most effective endorsers? We measure Gronk vs. Beast Mode, Sherman vs. Revis, and more as we look to find the social media stars of Sunday’s game.

opendorse attended the 2015 Sports Licensing and Tailgate Show in Las Vegas. The show offered the perfect platform for interface with licensee decision makers as well as introductions to dozens of new products whose sales are easily marketable for professional athletes.

The Fall Classic is underway. San Francisco dominated game one, but we decided to see which team held the edge in social media. Below, we take a look at which players stuff the social stat sheet with key metrics like impressions, engagements, estimated CPM and CPE,...

Week one of the NFL season is in the books. Whether your Fantasy Team rose to the top of your league, or you find yourself in dead last, fans got a glimpse of which players will be vital to rosters and those who need to be traded immediately. Some of last week’s top...

The long wait is almost over. What seemed like an eternity to football fans is now just days away. Both college football and the NFL are constantly changing. From new coaches, new players, new stadiums, and this year with the addition of a college football playoff. In...

The crazy thing about social media is the amount of people that can be involved into a single conversation. Over the past few weeks, the #IceBucketChallenge has swarmed social media outlets in hopes of raising awareness of ALS, otherwise known as Lou Gehrig’s Disease....

The Manning’s are one the most famous and storied families in professional sports. Archie Manning was drafted second overall in the 1971 NFL Draft by the New Orleans Saints to play quarterback. Both of his sons, Peyton and Eli, followed in their fathers’ footsteps and...

As the endless days of summer are coming to a close, the changing leaves of fall are upon us. Fall means more than apple cider and cooler weather. Fall brings the much anticipated football season, a time that football fanatics have been counting down to since the...

On a night where athletes and celebrities come together to celebrate the past year in sports, we expect to see ridiculous styles, popular names, and moments we will never forget. This year’s ESPY’s did not let us down. Peyton Manning’s incredible record breaking...

The question we get asked the most is how our platform is different than the "old approach" to sports endorsements. Our team discovered that the athlete endorsement industry was very slow moving and had a lot of opportunities for improvement. We took on the task and...

“In Northeast Ohio, nothing is given. Everything is earned. You work for what you have. I’m ready to accept the challenge. I’m coming home.”  LeBron James has made his decision and is headed back to Cleveland in hopes of bringing a championship to the Cavaliers and...

Introducing Analytics on 8,000+ Athletes | Infographic The team's been hard at work improving the opendorse platform and we're excited to introduce social media analytics on 8,000+ professional athletes. Now, brands of all sizes can utilize the marketplace to search...

The NBA Draft has been a dream of many since their playground basketball days. As one of the most important days they’ll ever experience, it plays a huge role in determining the rest of their lives. Their hard work has finally paid off, and it’s a privilege just to be...