Top 100 Highest Paid Athlete Endorsers 2013

 

In 2013, these 100 athletes brought in a total of over $772 MILLION in athlete endorsements. This accounts for over 70% of the estimated $1.1 billion spent on athlete endorsements each year. This list is a tribute to the athletes that are dominating the athlete endorsement industry.

*Note: For the purposes of this article, ‘Follower Value’ is a metric used to assess the overall ability of an athlete to capitalize on their social media presence. If an athlete has a high follower value, it indicates they have managed to land big endorsement deals with a relatively small online influence. Brands who partner with athletes with a low follower value are getting the most value out of their endorsers, reaching a larger audience with less dollars.

 

Tiger Woods1. Tiger Woods | PGA Tour

Yearly Endorsement Earnings: $65,000,000

Twitter Followers: 3,699,787

Follower Value: $17.57

opendorse reasoning: opendorse has named Woods is the highest earning athlete endorser for many reasons. He is one of the greatest golfers ever to play the game, well spoken and his smile can light up an entire room. Tiger’s accomplishments have made him one of the most recognizable faces in the entire world! Tiger is second all-time in PGA Tour wins and third all-time in European Tour wins. He has 14 Major Championships and has been awarded PGA Player of the Year a record of eleven times. He is the youngest player to achieve the career Grand Slam and has completed the accomplishment three times. Woods has a long term endorsement deal with Nike, which produces his signature golf clubs, shoes and apparel. Woods also has deals with Rolex, Fuse Science, Upper Deck, Kowa and NetJets. Tiger is easily one of the most marketable athletes of all time and tops the leaderboard for the highest paid athlete endorser.

 

Roger Federer2. Roger Federer | ATP

Yearly Endorsement Earnings: $65,000,000

Twitter Followers: 1,084,348

Follower Value: $59.94

opendorse reasoning: Federer is regarded by many to be the greatest tennis player ever. He has held the world’s number one position for 302 weeks throughout his career; including a stretch of 237 consecutive weeks. Federer has won 17 Grand Slam Singles titles, the most of any player ever. He has also won the ATP World Tour Fans’ Favourite Award a record eleven times straight. Federer’s athletic success and humble demeanor have made him one of the most likeable players and a marketing juggernaut. The Swiss native has endorsements with Swiss companies Rolex, Credit Sussie, Lindt and Jura Elektroapparate. He also has deals with Nike, Gillette, Wilson, Moët & Chandon and Mercedes-Benz.

 

Phil Mickelson at Muirfield Village3. Phil Mickelson | PGA Tour

Yearly Endorsement Earnings: $44,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: His laid back Southern California vibe and his smooth left handed stroke have made him a fan favorite. Mickelson has 42 PGA Tour wins and five Major Championships, including three Masters Tournament green jackets. As a result, “Lefty” was inducted into the World Golf Hall of Fame in 2012. In 2010, he picked up a deal to endorse psoriatic arthritis drug, Enbrel, after he was diagnosed with the disease and began using the drug for his treatment. He also teams up with Callaway, KPMG, Rolex, ExxonMobil and Barclays.

 

LeBron James4. LeBron James | NBA | Miami Heat

Yearly Endorsement Earnings: $42,000,000

Twitter Followers: 10,508,656

Follower Value: $4.00

opendorse reasoning: LeBron. Just say his first name and everyone instantly knows who you are referring to. His on court success combined with his off court popularity make him an endorsement dream. King James has two NBA Championships, two NBA Finals MVP awards, nine All-Star selections, four regular season NBA MVP awards and an Olympic gold medal. He has many endorsements including: Nike, Powerade, McDonald’s, Baskin-Robbins, Samsung and Dunkin’ Brands. Still not convinced he is worth the hype? Here are some more reasons King James warrants his endorsement earnings.

 

Kobe Bryant5. Kobe Bryant | NBA | Los Angeles Lakers

Yearly Endorsement Earnings: $34,000,000

Twitter Followers: 3,792,354

Follower Value: $8.97

opendorse reasoning: Kobe is one of the biggest athlete endorsers, ever! On the court he has done it ALL including: five NBA Championships, two NBA Finals MVP awards, one regular season NBA MVP, 15 All-Star selections, 11 All-NBA First Team selections and nine NBA All-Defensive First Team selections. His charismatic personality and million dollar smile are a perfect fit for Los Angeles, where he can frequently be seen making television appearances. Kobe has endorsements with Nike, Coca-Cola, Panini, Lenovo and Smart Car.

 

Mahendra Singh Dhoni (India)6. Mahendra Singh Dhoni | ODI | India

Yearly Endorsement Earnings: $28,000,000

Twitter Followers: 2,540,706

Follower Value: $11.02

opendorse reasoning: Dhoni is the captain of the Indian national cricket team and one of the nation’s biggest celebrities. The right handed batsman and wicketkeeper is widely regarded as one of the greatest finishers in cricket. After taking over the ODI captaincy in 2007, he led India to its first ever bilateral ODI series wins in Sri Lanka and New Zealand. In 2008 and 2009, Mahendra was awarded ICC ODI Player of the Year. In the final of the 2011 World Cup, Dhoni led India to victory and was named Man of the Match. “Mahi” has endorsements with Pepsi, Reebok and United Breweries Group just to name a few.

 

Usain Bolt7. Usain Bolt | Racers Track Club

Yearly Endorsement Earnings: $24,000,000

Twitter Followers: 3,144,464

Follower Value: $7.63

opendorse reasoning: Bolt is the fastest human ever. He holds the 100 and 200 meter world records, as well as the 4×100 meter relay world record along with his teammates. The Jamaican sprinter is a six-time Olympic gold medalist. His signature “To Di World” victory pose has become a worldwide photo fad. His fun, cool and exciting, but still relaxed and laid-back personality makes him likeable and relatable to anyone. Bolt’s largest endorsement is with Puma and he also has endorsements with Gatorade, Comcast, Nissan, Samsung and Visa.

 

Maria Sharapova8. Maria Sharapova | WTA

Yearly Endorsement Earnings: 23,000,000

Twitter Followers: 696,820

Follower Value: $33.01

opendorse reasoning: Sharapova’s athletic achievements combined with her appearance has made her the top female athlete endorser. Sharapova has won 29 WTA singles titles including four Grand Slam singles titles. She is the sixth woman in the history of tennis to complete the singles career grand slam. Sharapova’s off court style led to endorsement deals with Cole Haan and Tag Heuer. She also has endorsements with Nike, Samsung, Porsche, Head and Evian.

 

Cristiano Ronaldo9. Cristiano Ronaldo | La Liga | Real Madrid

Yearly Endorsement Earnings: $21,000,000

Twitter Followers: 22,811,741

Follower Value: $0.92

opendorse reasoning: Ronaldo has the most Twitter followers of any athlete on this list; making his marketing reach seem endless. He is the most popular soccer player in the world and arguably the best current player. In 2008, Cristiano won the Ballon d’Or and was also named FIFA Player of the Year. He has won two European Gold Shoe awards, awarded to the top goalscorer in league matches from the top division of European national leagues. He owns a fashion boutique, “CR7” and his style and model like-looks have led to endorsements with Emporio Armani and Jacob Arabo. Ronaldo also has endorsements with Nike, Coca-Cola, Castrol, Konami, KFC and Banco Espirito Santo.

 

Rafael Nadal10. Rafael Nadal | ATP WorldTour

Yearly Endorsement Earnings: $21,000,000

Twitter Followers: 5,401,769

Follower Value: $3.89

opendorse reasoning: “Rafa” has won 13 Grand Slam singles titles and a Men’s Singles Olympic Gold medal. Nadal is only the second men’s tennis player to complete the Career Golden Slam (win all four Grand Slam tournaments and the Olympic gold medal during a career). He is considered the best clay court player and his dominance on clay earned him the nickname “King of Clay.” Nadal has endorsements with Nike, Bacardi, Richard Mille, Quely and Kia Motors.

 

Derrick Rose11. Derrick Rose | NBA | Chicago Bulls

Yearly Endorsement Earnings: $21,000,000

Twitter Followers: 1,782,402

Follower Value: $11.78

opendorse reasoning: “DRose” was the number one overall pick in the 2008 NBA Draft and went on to win Rookie of the Year honors in 2009. Rose is a three-time NBA All-Star and in 2011 he was named NBA MVP, becoming the youngest player in NBA history to win the award. His most lucrative endorsement is with Adidas, who produces his signature line of basketball shoes and apparel. Rose also has endorsements with 2K Sports, Skullcandy, Wilson and Powerade.

 

Lionel Messi at Red Bull Arena in Harrison, NJ12. Lionel Messi | La Liga | Futbol Club Barcelona

Yearly Endorsement Earnings: $21,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Messi is currently the best soccer player in the world and one of the greatest players to ever play the game! The Argentine forward has won three consecutive FIFA Ballon d’Or awards, given annually to the player who is considered to have performed the best throughout the year. In 2012, he set the record for most goals in a European club season by scoring 73 goals. That same year he became the first player to score five goals in a single UEFA Champions League match. He has won numerous championships including three UEFA Champions League titles, six La Ligas and two Copas del Rey. Messi’s largest endorsement is with Adidas, who recently launched his own signature footwear and apparel line. He is also a global ambassador with Turkish Airlines and has endorsements with Pepsi, EA Sports and Procter & Gamble.

 

Rory McIlroy13. Rory McIlroy | PGA Tour

Yearly Endorsement Earnings: $16,000,000

Twitter Followers: 1,785,708

Follower Value: $8.96

opendorse reasoning: McIlroy is one of the most promising prospects in golf and has the potential to become one of the highest earning athlete endorsers. “Rors” set a record score of 16 under par on his way to winning the 2011 U.S. Open. He then won the 2012 PGA Championship at Kiawah Island by a record eight strokes for his second major championship victory. Rory’s largest endorsement is with Nike and he also has deals with Omega, Bose and Banco Santander.

 

Ernie Els driving on hole #514. Ernie Els | PGA Tour

Yearly Endorsement Earnings: $16,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Ernie has 70 professional career victories including four Major Championships, two World Golf Championships and seven World Matchplay titles. In 2011, “The Big Easy” was inducted into the World Golf Hall of Fame. Els also owns Ernie Els Design, an award winning golf course design company.He has endorsements with Callaway, Boeing, SAP and Royal Bank of Canada.

 

Li Na15. Li Na | WTA

Yearly Endorsement Earnings: $15,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Na is the most successful Asian tennis player ever, having won seven WTA singles titles. Li elevated to stardom after she won the 2011 French Open singles title. The win made her the first and only Grand Slam singles champion from an Asian country. Na is only one of four athletes to be named to Time’s list of the 100 Most Influential People in the World, in which former WTA world number one Chris Evert wrote: “Tennis has exploded in China. The country now has some 15 million tennis players; 116 million people watched Li win the French Open. That kind of exposure is crucial to our sport, and it never would have happened without Li. At tournaments, I’ve seen her charm the crowds. When she smiles, everyone melts. She’s such a breath of fresh air. And like Billie Jean King and Martina Navratilova before her, Li Na has transcended her sport.” Li has endorsements with Rolex, Nike, Häagen-Dazs, Mercedes-Benz, Taikang Life, Samsung and Babolat.

 

Kevin Durant16. Kevin Durant | NBA | Oklahoma City Thunder

Yearly Endorsement Earnings: $14,000,000

Twitter Followers: 5,440,205

Follower Value: $2.57

opendorse reasoning: KD is a three-time NBA single season scoring champion. He can score and make plays from anywhere on the court. Off the court, Durant is known for his refreshingly rare sense of humility, philanthropy and amiability. For example, in 2013, he donated one million dollars to the American Red Cross to aid victims of the 2013 Moore tornado that devastated parts of Oklahoma. His biggest endorsement is with Nike, who produces KD’s signature line of basketball shoes and apparel. Durant also has endorsements with Foot Locker, Gatorade, Sprint and 2K Sports.

 

Novak Djokovic17. Novak Djokovic | ATP World Tour

Yearly Endorsement Earnings: $14,000,000

Twitter Followers: 2,523,936

Follower Value: $5.55

opendorse reasoning: The Serbian tennis star has won seven Grand Slam singles. At age 26, Novak already has 41 titles and is currently ranked number two in the world. He won the ATP World Tour Player of the Year in 2011 and 2012. Many already consider him one of the greats of the game. Djokovic has endorsements with Mercedes-Benz, Uniqlo, Head and Serbian telecommunications company Telekom Srbija.

 

Dale Earnhardt Jr18. Dale Earnhardt, Jr. | NASCAR Sprint Cup Series | Hendrick Motorsports

Yearly Endorsement Earnings: $13,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: The Earnhardt name and NASCAR go hand in hand. Dale Jr. is the son of NASCAR Hall of Famer, Dale Earnhardt, Sr. and the grandson of NASCAR driver, Ralph Earnhardt. Junior was voted the Sprint Cup Series Most Popular Driver by fans ten years in a row from 2003-2012. In 2004, he won the Daytona 500. Dale Jr. teams up with Wrangler, Diet Mountain Dew, Hellmann’s and Chevrolet.

 

P1010142.jpg19. Dwyane Wade | NBA | Miami Heat

Yearly Endorsement Earnings: $12,000,000

Twitter Followers: 4,205,902

Follower Value: $2.85

opendorse reasoning: According to Wade, he is a father first and then an athlete and champion. His two greatest gifts are his two sons, Zaire and Zion. On the court, “Flash” has three NBA Championships, one NBA Finals MVP and nine NBA All-Star selections. His style, wit and charm led to a partnership with The Tie Bar, in which Wade designs his own collection of bow ties, neck ties and pocket squares. Wade’s vast endorsement portfolio also includes deals with Dove, Gatorade and Li-Ning who produce Wade’s signature sneakers.

 

Serena Williams20. Serena Williams | WTA

Yearly Endorsement Earnings: $12,000,000

Twitter Followers: 4,042,595

Follower Value: $2.97

opendorse reasoning: Serena holds the most major singles, doubles and mixed doubles titles combined amongst active players, male or female. She is the reigning French Open, US Open, WTA Tour Champion and Olympic Womens’ Singles Champion. She is currently ranked number one in the world in women’s singles tennis, making her the oldest player ever to hold that honor. Serena has endorsements with Gatorade, Wilson and her own line of products with Nike.

 

Peyton Manning | Denver Broncos21. Peyton Manning | NFL | Denver Broncos

Yearly Endorsement Earnings: $12,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Manning is considered one of the best quarterbacks to ever play football. He is a four-time NFL MVP, 12-time Pro Bowler, a Super Bowl Champion and Super Bowl MVP. Most recently Peyton was named Sportsman of the Year by Sports Illustrated. Peyton’s down to earth persona and sense of humor has made him one of the most marketable American athletes ever! His endorsements are consistently some of the funniest around, and he has even made an appearance on Saturday Night Live. “The Sheriff” has endorsements with Reebok, Papa John’s, Gatorade, DirecTV, Wheaties and Buick.

 

Drew Brees & Marques Colston | New Orleans Saints22. Drew Brees | NFL | New Orleans Saints

Yearly Endorsement Earnings: $11,000,000

Twitter Followers: 1,768,736

Follower Value: $6.22

opendorse reasoning: Brees has one of the best arms in football. Since 2006, he has led all NFL quarterbacks in total passing yards, touchdowns and completions. In 2009, Drew Brees was named Super Bowl MVP after leading the Saints to their first ever Super Bowl victory. He has seven Pro Bowl selections and in 2011 he set the record for passing yards in a single season. Brees has endorsements with Advocare, Nike, Wrangler, Vicks and TRX Training.

 

Neymar23. Neymar | La Liga | Futbol Club Barcelona

Yearly Endorsement Earnings: $10,000,000

Twitter Followers: 9,172,417

Follower Value: $1.09

opendorse reasoning: Neymar is considered the best player from one the most soccer rich countries in the world, Brazil. In 2012 and 2013, SportsPro named Neymar the World’s Most Marketable Athlete thanks in large part to his talent and superstar status. “He’s everything a brand would want in an endorser and all the signs are his career has not even peaked yet,” said SportsPro’s editor-in-chief David Cushnan. Neymar has a long line of endorsements including: Nike, Red Bull, Unilever NV,  Volkswagen and Konami.

 

Valentino Rossi24. Valentino Rossi | MotoGP World Championship | Yamaha

Yearly Endorsement Earnings: $10,000,000

Twitter Followers: 2,363,884

Follower Value: $4.23

opendorse reasoning: Rossi is arguably the most successful motorcycle racer of all time. The Italian racer has six MotoGP World Championships and ranks first all-time in 500cc/MotoGP with 80 victories. “The Doctor” has endorsements with Oakley, Monster Energy Drinks and fittingly with Yamaha and Bridgestone.

 

Carmelo Anthony25. Carmelo Anthony | NBA | New York Knicks

Yearly Endorsement Earnings: $9,000,000

Twitter Followers: 4,015,152

Follower Value: $2.24

 opendorse reasoning: Melo took the nation by storm when he led Syracuse to the National Championship in 2003. Since joining the NBA, he has earned 6 All-Star selections and led the NBA in scoring last season. At the 2012 Summer Olympics, Anthony set the Team USA single game scoring record by scoring 37 points against Nigeria. His scoring throughout the tournament helped lead Team USA to a gold medal. Anthony’s off court swag led to an endorsement with Haute Time, which features Melo’s watch of the day. He also has endorsements with Jordan Brand, Samsung, PowerCoco and Mission Power Grip.
Derek Jeter

26. Derek Jeter | MLB | New York Yankees

Yearly Endorsement Earnings: $9,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: The Yankee’s captain has done it all throughout his career piling up five World Series championships, 13 All-Star selections and five Gold Glove and Silver Slugger Awards. He is the most recognizable baseball player over the last 15 years and the sport’s top endorser as well. Jeter has long standing endorsements with Nike, Gatorade, Movado, Avon, Ford, Rawlings and 24 Hour Fitness.

 

Manny Pacquiao vs Clubber Lang

27. Manny Pacquiao | Boxing

Yearly Endorsement Earnings: $8,000,000

Twitter Followers: 1,111,864

Follower Value: $7.20

opendorse reasoning: Pacquiao is the first and only fighter to win titles in eight different weight divisions. The Boxing Writers Association of America named Manny Fighter of the Year three times and Fighter of the Decade for the 2000’s. In 2010, Pacquiao was elected to the House of Representatives in the 15th Congress of the Philippines, where he represents the province of Sarangani. “Pac-Man” has endorsements with Nike, Hennessey and Hewlett Packard.

 

Venus Williams

28. Venus Williams | Women’s Tennis Association

Yearly Endorsement Earning: $8,000,000

Twitter Followers: 1,048,864

Follower Value: $7.63

opendorse reasoning: Venus has five Wimbledon, one French Open, one Australian Open and five U.S. Open titles. Together with her sister Serena, she has won 13 Grand Slam doubles titles. Venus has been ranked World No. 1 on three separate occasions and is considered one of the greatest female tennis players ever. In 2009, Forbes ranked her number 77 on their list of the Top 100 Most Powerful Celebrities. Venus has her own clothing line, EleVen. Her sense of style has also led to an endorsement deal with interior design firm V-Starr. She also has endorsements with Wilson and Jamba Juice.

 

Amazing

29. Dwight Howard | NBA | Houston Rockets

Yearly Endorsement Earnings: $7,000,000

Twitter Followers: 4,610,359

Follower Value: $1.52

opendorse reasoning: Howard is a defensive force having been named to the NBA All-Defensive First Team four times. He is a two-time NBA blocks leader, a five- time NBA rebounding leader and a seven-time NBA All-Star. At the 2008 NBA Slam Dunk contest, “Superman” took flight and entertained the crowd en route to winning the contest. Court vision is important in basketball which is why Howard wears and endorses Acuvue contacts. The big man also has endorsements with Adidas and Gatorade.

 

Amar'e Stoudemire

30. Amar’e Stoudemire | NBA | New York Knicks

Yearly Endorsement Earnings: $7,000,000

Twitter Followers: 960,667

Follower Value: $7.29

opendorse reasoning: Stoudemire is a six-time NBA All-Star and currently plays in one of the most high profile cities in the world. Off the court, he signed a contract with Scholastic Press to write a series of children’s books. His largest endorsement is with Nike. Amar’e also has endorsements with Sheets Brand Energy and ZICO coconut water.

 

Jimmie Johnson

31. Jimmie Johnson | NASCAR Sprint Cup Series | Hendrick Motorsports

Yearly Endorsement Earnings: $7,000,000

Twitter Followers: 502,989

Follower Value: $13.92

opendorse reasoning: Johnson is a six-time NASCAR Sprint Cup Series champion and a two-time Daytona 500 winner. In 2009, he became the first driver to win the Associated Press Male Athlete of the Year. At only 38 years old, Johnson has already cemented himself as one of the best drivers in NASCAR history. JJ has endorsements with Gatorade and of course Lowe’s and Chevrolet.

 

Tom Brady

32. Tom Brady | NFL | New England Patriots

Yearly Endorsement Earnings: $7,000,000

Twitter Followers: 0

Follower Value: Not Available

opendorse reasoning: Brady has led the Patriots to five Super Bowls, winning three of those. The 2000 sixth round draft pick has earned two NFL MVP’s, eight Pro Bowls, two Super Bowl MVP’s and was named Sports Illustrated Sportsman of the Year in 2005. Brady’s success and style have led to endorsements with UGG, Under Armour and Dodge.

 

Eli Manning | New York Giants

33. Eli Manning | NFL | New York Giants

Yearly Endorsement Earnings: $7,000,000

Twitter Followers: 0

Follower Value: Not Available

opendorse reasoning: Eli won two Super Bowls and was named Super Bowl MVP in each of those games. His endorsements are amongst the funniest of any athlete, allowing him to add an authentic touch to his endorsements. For example, check out Eli and brother Peyton in this DirecTV ad. Eli also has endorsements with Reebok, DirecTV, Citizen Watch Co., Samsung and Toyota.

 

shaun white

34. Shaun White | X-Games & Olympics

Yearly Endorsement Earnings: $7,000,000

Twitter Followers: 1,220,634

Follower Value: $5.73

opendorse reasoning: “The Flying Tomato” has two Olympic gold medals, 10 ESPY Awards and 15 X-Games Gold Medals under his belt. As a snowboarder and skateboarder, Shaun has won the most gold medals and has the highest overall medal count in X-Games history. He has endorsements with Target, Burton, Hewlett-Packard, Oakley, Red Bull, GoPro, Ubisoft and Adio. Shaun White is one of the most authentic endorsers, allowing his endorsements to resonate with his target audience as consistently as he lands some of the most difficult tricks. Just take a ride down the slopes with him and his GoPro endorsed camera and you will see what we mean.

 

Kaká

35. Kaká | Serie A | Milan

Yearly Endorsement Earnings: $6,000,000

Twitter Followers: 17,412,765

Follower Value: $0.34

opendorse reasoning: In 2007, Kaká was voted FIFA World Player of the Year; beating out Lionel Messi and Cristiano Ronaldo. The Brazilian midfielder has the second most Twitter followers of any athlete in the world! His largest endorsement is with Adidas and he also has a modeling contract with Armani.

 

Aaron Rodgers 2011-5

36. Aaron Rodgers | NFL | Green Bay Packers

Yearly Endorsement Earnings: $6,000,000

Twitter Followers: 1,099,727

Follower Value: $5.46

opendorse reasoning: In 2011, Rodgers brought another Super Bowl home to “Titletown, USA” while also receiving Super Bowl MVP honors. He has three Pro Bowl selections and was named NFL MVP in 2011. Rodgers is one of the highest paid Nike endorsers and his Discount Double Check commercials with State Farm have been a huge hit.

 

Jeff Gordon Talladega 2011

37. Jeff Gordon | NASCAR Sprint Cup Series | Hendrick Motorsports

Yearly Endorsement Earnings: $6,000,000

Twitter Followers: 473,090

Follower Value: $12.68

opendorse reasoning: Gordon has amounted the most wins in NASCAR’s modern era. He has won the Daytona 500 three times and is a four-time Sprint Cup Champion. He has endorsements with Pepsi and General Motors. Gordon also has an endorsement deal with DuPont, which constructs the elastomer used to make DVX Sun and Safety Sunglasses; another one of Gordon’s endorsements.

 

Ichiro Suzuki

38. Ichiro Suzuki | MLB | New York Yankees

Yearly Endorsement Earnings: $6,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Ichiro is one of the best hitters in the history of baseball. He set the MLB record for hits in a single season with 262. He also has 10 consecutive years with 200 or more hits in a season; another MLB record. Because of his hitting, Ichiro’s defense sometimes goes forgotten, even though he has won 10 Gold Glove Awards. His success has been credited for opening the door for many other Japanese players. Most of his endorsements are with Japanese brands such as Yunker energy drinks and brokerage firm Nikko Coridal.

 

Tony Stewart

39. Tony Stewart | NASCAR Sprint Cup Series | Stewart-Haas Racing

Yearly Endorsement Earnings: $6,000,000

Twitter Followers: 0

Follower Value: Not Available

opendorse reasoning: Stewart holds three NASCAR Sprint Cup Series Championships (2002, 2005 and 2011), as well as an Indy Racing League Championship. He became the first driver/team owner to win a championship since 1992. Stewart has endorsements with Bass Pro Shops, Oakley, Mobil 1 and Coca-Cola.

 

Argentina vs Bosnia at Busch Stadium (2013)

40. Sergio Aguero | Premier League | Manchester City

Yearly Endorsement Earnings: $5,000,000

Twitter Followers: 4,805,140

Follower Value: $1.04

opendorse reasoning: On the last day of the 2012 season, Aguero scored a goal in the 94th minute against Queens Park Rangers which clinched Manchester City’s first league title in 44 years. In that same year, fans voted him Manchester City’s Player of the Year. He wears “Kun Aguero” on the back of his jersey because his grandparents nicknamed him “Kun,” due to his resemblance to “Kun Kun,” a character from Aguero’s favorite childhood show. Aguero has endorsements with Puma and Pepsi.

 

Pressetraining Wladimir Klitschko vs Jean-Marc Mormeck

41. Wladimir Klitschko | Boxing

Yearly Endorsement Earnings: $5,000,000

Twitter Followers: 117,084

Follower Value: $42.70

opendorse reasoning: The Ukrainian is the second longest reigning heavyweight champion of all-time and has the third most successful heavyweight title defenses. In 2002 and 2007, Wladimir and his brother, Vitali, were recognized for their efforts with “Sport for Good”, promoting social change through the power of sport. Wladimir has earned a Ph.D. in Sports Science from Kiev University and is the only boxing champion ever to hold a Ph.D. degree. He is a popular endorser in Europe, with his largest deals coming from Mercedes-Benz and Warsteiner.

 

Didier Drogba

42. Didier Drogba | Süper Lig | Galatasaray S.K.

Yearly Endorsement Earnings: $5,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: While playing for Chelsea, Didier scored more goals than any other foreign player, and is fourth on the club’s all-time list of goal scorers. In 2012, Chelsea fans voted the Ivory Coast national team captain as the club’s greatest player ever. Drogba is an ambassador for the Truth, Reconciliation and Dialogue Commission which aims to help return peace to his home nation. His involvement led to Drogba being named as one of the world’s 100 most influential people by Time magazine. In 2009, Drogba donated his £3 million signing bonus with Pepsi to help build a hospital in his hometown of Abidjan. He also has endorsements with Nike and Konami.

 

Steven Gerrard

43. Steven Gerrard | Premier League | Liverpool Football Club

Yearly Endorsement Earnings: $5,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Gerrard has played his entire career with Liverpool and is the captain of England’s national team. This midfielder has been described as a “tireless runner” making his endorsement with Jaguar seem fitting. His largest endorsement deal is with Adidas.

 

483px-Virender_Sehwag_2

44. Virender Sehwag | ODI | India

Yearly Endorsement Earnings: $4,100,000

Twitter Followers: 2,254,604

Follower Value: $1.82

opendorse reasoning: Sehwag is the best opener in cricket. He holds the record for the most runs made in an inning (319) by an Indian player in Test cricket as well as the record for the most runs made in an inning in ODI with 219. “Veru” has endorsements with Fila, Hero MotoCorp and Royal Challenge.

 

Wayne Rooney

45. Wayne Rooney | Premier League | Manchester United

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 7,590,669

Follower Value: $0.40

opendorse reasoning: With Rooney on the squad, Manchester United has won the Premier League five times, one FIFA Club World Cup and the UEFA Champions League in 2007-08. His jersey is the top seller in the Premier League over the past 20 years. Watching this amazing goal never gets old. Rooney has endorsements with Nike and EA Sports.

 

Chris Paul46. Chris Paul | NBA | Los Angeles Clippers

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 2,620,224

Follower Value: $1.14

opendorse reasoning: Paul plays a smart, intelligent and prepared game. In response, State Farm capitalized on his accountability and responsibility traits and his assist first style of play by utilizing Chris and twin brother Cliff to be the face of their “Born to Assist” campaign. Paul also has endorsements with Jordan Brand, Upper Deck, Jeep and Right Guard.

 

Pau Gasol

47. Pau Gasol | NBA | Los Angeles Lakers

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 2,351,792

Follower Value: $1.28

opendorse reasoning: Gasol has become one of the most decorated European NBA players having won two NBA Championships, Rookie of the Year in 2002 and being selected to four All-Star Games. When he isn’t carving up defenses, the former medical student spends time assisting surgeries for Dr. David Skaggs. He has endorsements with Nike, EA Sports and Banco Popular in Spain.

 

Russell Westbrook

48. Russell Westbrook | NBA | Oklahoma City Thunder

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 1,372,054

Follower Value: $2.19

opendorse reasoning: On the court, this three-time All-Star plays with his own sense of swag which has led to endorsements with Jordan Brand and Foot Locker. Off the court, Westbrook’s original sense of style has led to endorsement deals with Levi’s and boxer-brief company Kings & Jaxs.

 

Zlatan Ibrahimovic  Officiel

49. Zlatan Ibrahimović | Ligue 1 | Paris Saint-Germain

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 212,972

Follower Value: $14.09

opendorse reasoning: This Swedish striker is one of the best finishers in the world. His video game like goals are likely why he was just recently named the new ambassador for Xbox One in France. Zlatan can be seen wearing Nike boots on the pitch thanks to his endorsement with the brand.

 

Yaya Toure and Peter Vagenas

50. Yaya Touré | Premier League | Manchester City Football Club

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 143,434

Follower Value: $20.92

opendorse reasoning: The Ivory Coast midfielder won consecutive African Footballer of the Year awards in 2011 and 2012. In the 2011-12 season, his dominant midfield play helped Manchester City win their first Premier League title since 1967-68. His Puma endorsement includes an agreement to distribute gear to underprivileged children in Africa.

 

Samuel Eto'o

51. Samuel Eto’o | Premier League | Chelsea Football Club

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 136,730

Follower Value: $21.94

opendorse reasoning: The Cameroonian striker has won the African Player of the Year award a record four times. Usain Bolt says Eto’o is the fastest on the field in this endorsement for Puma. Now that is high praise!

 

Fernando Torres

52. Fernando Torres | Premier League | Chelsea Football Club

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: Not currently on Twitter

Follower Value: Not Available

opendorse reasoning: Torres has played striker for some of the most prestigious European soccer teams. He has over 100 caps for Spain and is the country’s third highest goal scorer of all time. He recently traded in Nike boots for an endorsement deal with Adidas. He also has an endorsement with Pepsi in Spain.

 

Joe Mauer

53. Joe Mauer | MLB | Minnesota Twins

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: Not currently on Twitter

Follower Value: Not Available

opendorse reasoning: Mauer is the only catcher in MLB history to win three batting titles. The homegrown Minnesotan is beloved by Twins fans. His thick hair is a perfect match for Head & Shoulders, while Gatorade helps keep him in prime condition on the diamond.

 

Denver Broncos 51, Dallas Cowboys 48: Peyton Manning, Tony Romo Set Records

54. Tony Romo | NFL | Dallas Cowboys

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: Not currently on Twitter

Follower Value: Not Available

opendorse reasoning: There are few positions in sports that garner as much attention or publicity as playing quarterback for the Dallas Cowboys. Romo is a three time Pro Bowler and the face of the Cowboys franchise.

 

Albert Pujols

55. Albert Pujols | MLB | Los Angeles Angels of Anaheim

Yearly Endorsement Earnings: $3,000,000

Twitter Followers: 102,034

Follower Value: $29.40

opendorse reasoning: Pujols was one of the most dominant hitters over the past decade on his way to amassing two World Series Championships, three NL MVP’s, nine All-Star selections, six Silver Slugger Awards and two Gold Glove Awards. Pujols’ largest endorsement is with Nike.

 

CHELSEA FOOTBALL CLUB

56. Frank Lampard | Premier League | Chelsea Football Club

Yearly Endorsement Earnings: $2,711,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Lampard is considered to be one of the best midfielders of all time. He is the vice-captain for Chelsea and is also the club’s all time leading goalscorer. Lampard is also second in assists in Premier League history and has led Chelsea to three Premier League titles. He has endorsements with Adidas and Pepsi.

 

The Truth in the locker room

57. Paul Pierce | NBA | Brooklyn Nets

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 2,935,437

Follower Value: $0.68

opendorse reasoning: The 10-time NBA All-Star was named NBA Finals MVP in 2008 after he led the Boston Celtics to their 17th NBA Championship. Pierce aka “The Truth” teaches you to Talk Boston in endorsements with Dish Network. He also has an endorsement with Nike.

 

Fernando Alonso

58. Fernando Alonso | Formula 1 | Scuderia Ferrari

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 1,876,736

Follower Value: $1.07

opendorse reasoning: In 2005 Alonso became the youngest person at the time to win the Formula 1 Championship. He went on to win the championship again in 2006 making him the youngest two time champion at the time. Alonso has an endorsement with Oakley saying “Oakley has vision – continually striving for excellence through technology and innovation… traits which are of paramount importance to world class athletes including drivers within F1 circles.”

 

USGP 2007 - Lewis Hamilton - Victory Lap

59. Lewis Hamilton | Formula 1 | Mercedes AMG

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 1,793,439

Follower Value: $1.12

opendorse reasoning: In his first season racing in Formula 1, Hamilton finished second in the 2007 Formula 1 Championship. The following season Hamilton won the 2008 Formula 1 World Championship. He has an endorsement with watch manufacturer Tag Heuer.

 

Chris Bosh

60. Chris Bosh | NBA | Miami Heat

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 1,405,116

Follower Value: $1.42

opendorse reasoning: The Big Three just won their second NBA title and have been stealing the NBA spotlight ever since they assembled in Miami. Bosh, the 6’11” center, keeps his bones and muscles strong thanks to an endorsement with Got Milk? The father of three can also be seen with his son in Foot Locker endorsements.

 

Deron Williams61. Deron Williams | NBA | Brooklyn Nets

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 608,950

Follower Value: $3.28

opendorse reasoning: In 2012 D-Will signed a five year contract to stay in Brooklyn on an iPad, making him the first athlete to do so. He announced the signing via Twitter where he also provides endorsements for Nike, Red Bull, American Express and MetroPCS Communications.

 

Ray Rice

62. Ray Rice | NFL | Baltimore Ravens

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 531,207

Follower Value: $3.77

opendorse reasoning: Rice is coming off a Super Bowl victory and has exceeded 1,100 yards in each of the last four seasons. All that rushing works up a thirst which is why Ray chose to become a partner and investor with BODYARMOR SuperDrink.

 

Miguel Cabrera

63. Miguel Cabrera | MLB | Detroit Tigers

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 329,849

Follower Value: $6.06

opendorse reasoning: “Miggy” is one of the best hitters in the history of baseball. In 2012 he won the AL Triple Crown (average, home runs and RBI’s) in batting. He picked up AL MVP honors in 2011 and 2012 to go along with his five Silver Slugger awards. He has an endorsement with New Balance and Sony chose to use him as the cover athlete for MLB: The Show 14.

 

Carlos Tévez

64. Carlos Tevez | Serie A | Juventus

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 278,486

Follower Value: $7.18

opendorse reasoning: In 2012 Tevez helped Manchester City win its first league title in 44 years. It’s hard to miss his boot endorsement with Nike.

 

Brandt Snedeker

65. Brandt Snedeker | PGA Tour

Yearly Endorsement Earnings: $2,000,000

Twitter Followers: 104,641

Follower Value: $19.11

opendorse reasoning: Snedeker won the PGA Tour Championship in 2012, finishing just ahead of Tiger Woods and Rory McIlroy. He has endorsements with MasterCard and Bridgestone.

 

Louie Vito (Snowboarder)

66. Louie Vito | Snowboarding

Yearly Endorsement Earnings: $1,750,000

Twitter Followers: 63,172

Follower Value: $27.70

opendorse reasoning: In eighth grade Vito moved from Ohio to Vermont so he could attend the Stratton Mountain School. There he snowboarded in the morning and attended classes in the afternoons. Since graduating Vito already has five X-Games medals and has won four of the past five U.s. Snowboarding Grand Prix Overall Championships. He has endorsements with G-Shock, Red Bull, Nike, Sprint and Toyota.

 

Dirk Nowitzki

67. Dirk Nowitzki | NBA | Dallas Mavericks

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 1,012,027

Follower Value: $0.99

opendorse reasoning: After winning the NBA Championship in 2011, Nowitzki re-signed with the Mavericks for less money than other free agency offers. The career long Dallas Maverick has a sneaker endorsement with Nike.

 

P1000209

68. Rudy Gay | NBA | Toronto Raptors

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 909,103

Follower Value: $1.10

opendorse reasoning: “I’m the type of guy who will listen to music on the way to the gym, in the gym and walking out,” says Gay. His training sessions don’t miss a beat thanks to his endorsement deal with Polk Audio.

 

Clay Matthews

69. Clay Matthews | NFL | Green Bay Packers

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 641,847

Follower Value: $1.56

opendorse reasoning: “Endorsements give you opportunities to pursue other avenues when the game is done,” said Matthews. The two-time All-Pro, Super Bowl Champion and 2010 NFL Defensive Player of the Year, shows his sense of humor and why he is one of the most marketable athletes in endorsements with FatheadNikeVerizonMuscle Milk and Gillette.

 

Justin Verlander

70. Justin Verlander | MLB | Detroit Tigers

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 423,336

Follower Value: $2.36

opendorse reasoning: Verlander’s fastball has clocked out at 102 mph! Add to that a deadly curve, circle change and slider and you’ve got the makings of one of the most dominant and decorated pitchers in the game. He has endorsement deals with Reebok and Phiten.

 

CC Sabathia

71. CC Sabathia | MLB | New York Yankees

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 365,308

Follower Value: $2.74

opendorse reasoning: The Yankees’ ace has a Cy Young Award, World Series Championship, six All-Star selections and he has never had more losses in a season than he has won. For those impressive feats he has endorsement deals with Nike, Pepsi, Sony, Topps and Jordan Brand.

 

Calvin Johnson

72. Calvin Johnson | NFL | Detroit Lions

Yearly Endorsement Earning: $1,000,000

Twitter Followers: 344,504

Follower Value: $2.90

opendorse reasoning: In 2012 EA Sports featured “Megatron” on the cover of Madden 13. Johnson responded by breaking the Madden Cover Curse by hauling in 1,964 receiving yards en route to breaking Jerry Rice’s single-season receiving record. He also has endorsements with Acura, Nike and Eastbay.

 

Josh Hamilton

73. Josh Hamilton | MLB | Los Angeles Angels of Anaheim

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 252,653

Follower Value: $3.96

opendorse reasoning: Vita Coco signed Hamilton to a one year endorsement contract in 2012 after he became just the 16th player in MLB history to hit four home runs in one game. “Josh Hamilton is an extraordinary athlete with an inspiring story,” said Vita Coco CEO and co-founder Michael Kirban, “and we have faith that consumers will connect to him and Vita Coco in this new campaign.” In 2013, Vita & Hamilton renewed their contract for another year.

 

Johan Santana

74. Johan Santana | MLB | Free Agent

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 179,592

Follower Value: $5.57

opendorse reasoning: Santana won the pitching Triple Crown (ERA, strikeouts, wins) in 2006. His endorsement with New Balance also partners with the Johan Santana Foundation, which raises funds to build awareness of skin cancer risk factors and symptoms.

 

Joe Johnson | Brooklyn Nets

75. Joe Johnson | NBA | Brooklyn Nets

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 165,740

Follower Value: $6.03

opendorse reasoning: The six-time NBA All-Star has averaged 18 points per game throughout his career, which led to an endorsement deal with Nike and contributed to him becoming a Jordan Brand athlete.

 

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76. Ryan Howard | MLB | Philadelphia Phillies

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 142,299

Follower Value: $7.03

opendorse reasoning: Howard reached 250 homeruns quicker than any other player in MLB history. Good thing his endorsement deal with Subway keeps him full so he can hit the long ball.

 

Joe Flacco

77. Joe Flacco | NFL | Baltimore Ravens

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 135,313

Follower Value: $7.39

opendorse reasoning: He won Super Bowl XLVII and was named Super Bowl MVP. Enough said.

 

Tim Lincecum

78. Tim Lincecum | MLB | San Francisco Giants

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 117,077

Follower Value: $8.54

opendorse reasoning: “The Freak” may have cut his signature hair, but his two World Series Championships and two NL Cy Young Awards still make him one of the most beloved and recognizable baseball players.

 

British GP - Sebastian Vettel, Red Bull

79. Sebastian Vettel | Formula 1 | Red Bull Racing

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 115,314

Follower Value: $8.67

Reason for the high endorsement pay: Four straight World Championships from 2010-13 have put Vettel in the driver’s seat for big time endorsements with Infinit, Casio and Red Bull.

 

Prince Fielder

80. Prince Fielder | MLB | Texas Rangers

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 103,214

Follower Value: $9.69

opendorse reasoning: Endorsing Chevy while playing in Detroit makes sense. He was recently traded to Texas so he may have to trade in his Sedan for a truck.

 

Zach Randolph | Memphis Grizzlies

81. Zach Randolph | NBA | Memphis Grizzlies

Yearly Endorsement Earning: $1,000,000

Twitter Followers: 78,205

Follower Value: $12.79

opendorse reasoning: Randolph led the Memphis Grizzlies to their first ever playoff win and the Western Conference Finals in 2013. He has become the face of the Grizzlies’ franchise.

 

Alex Rodriguez

82. Alex Rodriguez | MLB | New York Yankees

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 94,965

Follower Value: $1.05

opendorse reasoning: He may never play MLB baseball again, but he still has endorsements with Nike and Rawlings.

 

Roy Halladay

83. Roy Halladay | MLB | Philadelphia Phillies

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: “Doc” Halladay was the cover athlete for MLB 2K11 and in 2012 the eight-time All-Star picked up his 2,000th strikeout.

 

Ndamukong Suh

84. Ndamukong Suh | NFL | Detroit Lions

Yearly Endorsement Earnings: $1,000,000

Twitter Followers: 371,313

Follower Value: $2.69

opendorse reasoning: Suh is one of the most terrorizing defensive players in football. The 6’4” 307 pound two-time Pro Bowler feeds his appetite thanks to his endorsement with Subway. How many footlong subs can he eat at one sitting? “If I was pushing myself, three or four,” says Suh. Suh also has endorsements with Nike and Chrysler.

 

Felix Hernandez

85. Felix Hernandez | MLB | Seattle Mariners

Yearly Endorsement Earnings: $600,000

Twitter Followers: 174,601

Follower Value: $3.44

opendorse reasoning: King Felix is one of the most dominant pitchers (AL Cy Young, Perfect Game, 4-time All-Star) in baseball and has one of the best fan sections in all of sports.

 

Vernon Wells

86. Vernon Wells | MLB | New York Yankees

Yearly Endorsement Earnings: $600,000

Twitter Followers: 68,159

Follower Value: $8.80

opendorse reasoning: Wells has won three Rawlings Gold Glove Awards which is probably why Rawlings signed him to an endorsement deal.

 

IMG_0346

87. Cole Hamels | MLB | Philadelphia Phillies

Yearly Endorsement Earnings: $400,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: What’s baseball without a mouthful of gum? Big League Chew signed Hamels, a World Series Champion and MVP, and released packs of gum featuring Hamels on the front. Cole donated ALL of the proceeds to The Hamels Foundation.

 

Matt Kemp

88. Matt Kemp | MLB | Los Angeles Dodgers

Yearly Endorsement Earnings: $400,000

Twitter Followers: 353,421

Follower Value: $1.13

opendorse reasoning: Every centerfielder needs a nice pair of Oakley shades when you’re playing in Los Angeles which is why Kemp signed with the sunglass retailer.

 

Adrian Gonzalez

89. Adrian Gonzalez | MLB | Los Angeles Dodgers

Yearly Endorsement Earnings: $350,000

Twitter Followers: 130,749

Follower Value: $2.68

Reason for the high endorsement pay: Gonzalez has three Rawlings Gold Glove Awards so it made perfect sense when Rawlings signed him to an endorsement deal.

 

Matt Schaub

90. Matt Schaub | NFL | Houston Texans

Yearly Endorsement Earnings: $330,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Playing quarterback in the NFL comes with its share of bumps and bruises. In 2003, when Schaub dislocated his shoulder he turned to Houston Methodist Hospital for rehabilitation, lending personal and genuine authenticity to his endorsement.

 

Cliff Lee

91. Cliff Lee | MLB | Philadelphia Phillies

Yearly Endorsement Earnings: $280,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Philly loves him and his pitching accolades make him a “proven performer,” which is why JP Mascaro and Sons put him on the side of their trucks.

 

Cincinnati Reds first baseman Joey Votto (19)

92. Joey Votto | MLB | Cincinnati Reds

Yearly Endorsement Earnings: $250,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Cincinnati based grocery retailer, Kroger, took advantage of the power of locality by signing the Reds biggest star and 2010 NL MVP to an endorsement deal.

 

Eric Berry

93. Eric Berry | NFL | Kansas City Chiefs

Yearly Endorsement Earnings: $250,000

Twitter Followers: 102,077

Follower Value: $2.45

opendorse reasoning: It’s hard to believe this two-time NFL Pro Bowler and Jim Thorpe Award winner is only 24 years old. Just don’t expect to see him in any endorsements alongside a horse.

 

Mark Teixeira

94. Mark Teixeira | MLB | New York Yankees

Yearly Endorsement Earnings: $225,000

Twitter Followers: 255,922

Follower Value: $0.88

opendorse reasoning: If you play in Yankee pinstripes, there are definitely opportunities for endorsements.

 

Vincent Jackson | Tampa Bay Buccaneers

95. Vincent Jackson | NFL | Tampa Bay Buccaneers

Yearly Endorsement Earnings: $200,000

Twitter Followers: 36,169

Follower Value: $5.53

opendorse reasoning: Besides being a three-time Pro Bowler, V-Jack also sponsors military families at each home game through his “Jackson in Action” Foundation, which provides front row seats to military families at Buccaneers home games.

>
Alfonso Soriano

96. Alfonso Soriano | MLB | New York Yankees

Yearly Endorsement Earnings: $200,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: He has deals with Under Armour and Wilson and returning to play for the Yankees can only help his marketability.

 

The Mario Williams Show

97. Mario Williams | NFL | Buffalo Bills

Yearly Endorsement Earnings: $150,000

Twitter Followers: 43,945

Follower Value: $3.41

opendorse reasoning: When you’re the first overall pick in the NFL Draft, recognition naturally follows.

 

SF Giants vs. Az Diamondbacks Aug 2009

98. Matt Cain | MLB | San Francisco Giants

Yearly Endorsement Earnings: $100,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: “Big Sugar” already has two World Series Championships and three MLB All-Star selections. Endorsement partner Mizzuno presented him with a Samurai sword after throwing the first perfect game in Giants history.

 

zito

99. Barry Zito | MLB | Free Agent

Yearly Endorsement Earnings: $80,000

Twitter Followers: Not currently on Twitter

Follower Value: N/A

opendorse reasoning: Zito is a freethinker with a quirky personality. During the 2012 MLB Playoffs, Zito led the San Francisco Giants to a World Series title and #RallyZito became a worldwide phenomenon on Twitter throughout the Giants’ playoff run.

 

Carl Crawford

100. Carl Crawford | MLB | Los Angeles Dodgers

Yearly Endorsement Earnings: $75,000

Twitter Followers: 122,356

Follower Value: $0.61

opendorse reasoning: Playing for the Red Sox and the Dodgers has given him a lot of exposure on both coasts. His one blue and one white Jordan Brand cleats caught eyes on Jackie Robinson Day.

 

Top 100 Breakdown By Sport

Now that we’ve listed the Top 100 Highest-Paid Athlete Endorsers of 2013, let’s breakdown the list by sport:

Top 100 Breakdown

Did we miss anyone?

If you’re a sports agent or marketing rep and don’t see your athlete(s) listed here, let us know! We’ll be updating our top 100 throughout 2014. Sign up as an agent, and we’ll be in touch to learn more about your athletes and the deals you’ve helped secure.

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