It’s no secret that the financial industry is a consistent source for athletes to bolster their endorsement earnings. Every brand, whether it be a bank, insurance company, or payment provider, appear to align their values with the next big-time superstar that fits the mold. The athletes on this list have seen their net worth and career earnings take a huge rise thanks
Creighton Launches Take Flight™ Program Powered by Opendorse Ready to Help Athletes Maximize Endorsement Value in Preparation for Name, Image, and Likeness Creighton University Athletics announced today the launch of Take Flight, a Name, Image, and Likeness (NIL) Readiness program powered by Opendorse Ready. With experience maximizing endorsement value for thousands of professional athletes since 2012,
Coming soon: the one place for end-to-end endorsement management. The athlete endorsement market is about to experience 100-times growth in 2021. In order for our industry to succeed, it has to be tech-driven. That’s why we’re bringing the industry into the future with Opendorse Deals. Opendorse Deals is where sponsors, athletes, and everyone in-between will
In the history of the cola wars, The Coca-Cola Company and PepsiCo have continually battled for market share supremacy. Coke vs. Pepsi. Diet Coke vs. Diet Pepsi. Powerade vs. Gatorade. Soft drinks, energy drinks, different product lines. These two brands don’t give an inch as marketers search for every opportunity to get a leg up
Multimedia rights holder partners with market-leading endorsement management platform ahead of changes to NIL legislation. Opendorse and Collegiate Sports Management Group (CSMG) announced a partnership to provide institutions, athletes, and sponsors with technology and resources as changes to Name, Image, and Likeness (NIL) legislation approach. The partnership will connect CSMG partner institutions/conferences and their sponsors
Rivalries don’t only exist on the playing field. In this case, the battle takes place between the world’s leading soft drink brands. Coke vs. Pepsi. Coca-Cola vs. PepsiCo. Even their different product lines (Crystal Pepsi, Pepsi Max, Diet Pepsi, Pepsi-Cola vs. Coke Zero, Diet Coke, Cherry Coke) and subsidiaries (Powerade vs. Gatorade) wage war amongst one another. In the fight for soft drink supremacy,
Mizzou Athletics has announced an exciting partnership with Opendorse to create TradeMark, a platform that will provide its student-athletes with tools to enhance their personal brands. Mizzou becomes the first Southeastern Conference institution to launch with Opendorse Ready, which will provide superior management technology resources to all Tiger student-athletes, just as it has done for
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