by Braly Keller | Mar 27, 2022 | Endorsements & Sponsorships, NCAA, NIL for Athletes, Sports Marketing
No single sporting event has garnered more attention for athlete empowerment than the NCAA’s annual basketball tournaments. For the first time this year, both men’s and women’s tournaments are being played under a shared name and a new set of rules – including NIL...
by Braly Keller | Mar 25, 2022 | Analysis, NIL for Athletes, NIL for Coaches & Administrators
(No, this article was not written to tell ATs that they can sign endorsements.) (But we also aren’t here to stop an AT from using their NIL. Just sayin’.) Maybe you’re curious why Athletic Trainers (ATs) would need to know about Name, Image...
by Julian Valentin | Mar 21, 2022 | NIL for Athletes, Social Media
Ohio State synchronized swimmer Laila Huric is making a splash in the NIL era. Synchronized Swimming is not an officially sanctioned NCAA sport, but that has not stopped her from leading the way for women across the country. As Ohio State prepares to host the U.S....
by Sydney Large | Mar 10, 2022 | NIL, NIL for Athletes, Sports Marketing
As a Columbus, Ohio native, Sarah Morbitzer has been a Buckeye fan since day one. Walking on to the Ohio State Volleyball team was a dream come true. However, as a walk-on, Morbitzer has had to finically support herself throughout her college career. Only 57% of...
by Sydney Large | Mar 1, 2022 | NIL, NIL for Athletes, Social Media
Baseball has been a lifelong passion for Ben Wiegman. The sophomore pitcher from Louisville also has another notable hobby: creating music. After dropping an EP, Wiegman has received support from fans and NIL has allowed him to explore new opportunities off the field....
by Sydney Large | Feb 21, 2022 | NIL, NIL for Athletes, Social Media
Darien Rencher made his mark at Clemson. While enjoying success on the football field, he also made an impact in the community. Recipient of numerous awards including the 2020 Disney Spirit Award, 2021 Clemson Community MVP, and 2021 AFCA Good Works Team, he was...
