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What is Name, Image, and Likeness?

What is Name, Image, and Likeness?

What is Name, Image and Likeness (NIL)? Arguably the greatest transformational change to hit college sports in the last quarter-century, this topic aims to provide an opportunity for student-athletes to be compensated for the use of their name, image, and likeness. ...

NIL DRAFT 2021

NIL DRAFT 2021

Athlete NIL monetization is bearing down on college sports. But while endorsement opportunities will be new to next year's student-athletes, professional athletes have earned income from their NIL rights for years. NFL players are consistently among the...

NIL Incoming: Comparing State Laws and Proposed Legislation

NIL Incoming: Comparing State Laws and Proposed Legislation

*Updated 5/10/2021* From the California State Capitol in Sacramento to the Florida's in Tallahassee, no two state offices have garnered more attention on the topic of student-athletes’ name, image and likeness (NIL). In the fall of 2019, California Governor Gavin...

WNBA Draft Prospects’ Endorsement Earning Potential

WNBA Draft Prospects’ Endorsement Earning Potential

Attention is turned to the 2021 WNBA Draft following the 2021 NCAA Women’s Basketball tournament. With an increase in viewership across women’s basketball at both the college and pro level, these hoopers are capturing more fanfare than ever. All eyes are on the next...

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