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The 5th Annual Opendorse #AthleteDriven Awards

The 5th Annual Opendorse #AthleteDriven Awards

by Sydney Large | Apr 15, 2022 | Digital Marketing, Endorsements & Sponsorships, Social Media

Each year Opendorse takes time to recognize partners, brands, and athletes going above and beyond. This year, a record-breaking 52 awards were given. Partner of the Year P5 College: University of Maryland G5 College: East Carolina University Small School: Grand Canyon...
Ben Wiegman: Making Music in the NIL Era

Ben Wiegman: Making Music in the NIL Era

by Sydney Large | Mar 1, 2022 | NIL, NIL for Athletes, Social Media

Baseball has been a lifelong passion for Ben Wiegman. The sophomore pitcher from Louisville also has another notable hobby: creating music. After dropping an EP, Wiegman has received support from fans and NIL has allowed him to explore new opportunities off the field....
Making the Most of NIL with Darien Rencher

Making the Most of NIL with Darien Rencher

by Sydney Large | Feb 21, 2022 | NIL, NIL for Athletes, Social Media

Darien Rencher made his mark at Clemson. While enjoying success on the football field, he also made an impact in the community. Recipient of numerous awards including the 2020 Disney Spirit Award, 2021 Clemson Community MVP, and 2021 AFCA Good Works Team, he was...
Top 10 Most Marketable Softball and Baseball Student-Athletes

Top 10 Most Marketable Softball and Baseball Student-Athletes

by Sydney Large | Feb 18, 2022 | NIL, NIL for Athletes, NIL for Sponsors

Ranking the top 10 baseball and softball student-athletes across the NCAA, based on NIL Value:  1. Montana Fouts | Alabama Softball  As one of the best softball players in the country, Fouts took the NIL era by storm by running her own Be The Blessing youth...
4 Tips for a Strong NIL Partnership

4 Tips for a Strong NIL Partnership

by Sydney Large | Feb 10, 2022 | Digital Marketing, Endorsements & Sponsorships, NIL for Sponsors

Athletes are influential, but they are not influencers.  Brands play a critical role in an athlete’s NIL experience, and how they communicate with athletes can make or break a campaign.  Here’s how to successfully communicate with student-athletes to make...
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